Oral health is an integral part of general health and overall well being of an individual. The practice of dentistry is distinct and different from general medical practitioners. Similar to the code of medical ethics which all doctors are entitled to abide, the dentists' in particular too have to follow the Code of Dental Ethics. Dentists have to continuously update themselves with continuous dental educational programs as dental science is progressing at a rapid rate. They need to understand and recognize the minimum standard of care which is an ever - evolving dynamic entity. Dental professionals have to constantly update the laws and legalities proposed by the governing bodies of the land, provide quality dental care to their patients and protect themselves from legal issues such as medical negligence, malpractice or from fraudulent claims of the patients.
Keywords
- Ministry of Health and Family Planning, Department of Health. Dentists (Code of Ethics) Regulations. Part II, Section 3, 6(H–O) New Delhi: The Gazette of India; 1976. pp. 2223–2227.
- Dummett CO. Ethics and bioethics in dentistry. J Calif Dent Assoc. 1994;22(10):30–33.
- Hartshorne J. Contaminated dentistry and infection control standards of care. Int Dent SA 2010; 12:46-50.
- Peltier B. Codes and colleagues: is there support for universal patient acceptance? J Dent Educ. 2006;70(11): 1221–1225.
- Homer RM. How consumers view dental advertising: an empirical analysis. J Med Market.2008;8(3):229–240.
- Rizzo JA, Zeckhauser RJ. Advertising and the price, quantity, and quality of primary care physician services. J Hum Resour. 1992;27(3):381–421.
- Swiss P. Prot and principle. Dental Business. 1999;4:2–6.
- McGuigan PJ, Eisner AB. Marketing the dental practice: eight steps toward success. J Am Dent Assoc.2006; 137(10):1426–1433.
- Nacht ES, Trupkin D. 15 internal marketing tools that will improve your practice of pediatric dentistry. J Clin Pediatr Dent. 1993;18(1):1–2.